Journal
Notes on the music business from inside an independent label: deals, rights, release strategy and the culture behind the sound.
Label deal vs distribution deal: what artists actually sign
The difference between signing to a label and taking a distribution deal decides who owns your masters and who pays for the push.
Read article →Soca is going global, and the hybrids are leading it
Soca fused with house, afro and pop is reaching listeners who have never been to Carnival. Here is why that matters.
Read article →How Lost in Trinbago reached tens of millions without a major label
No big budget, no major label. A song, a sound people wanted to use, and the right timing before Carnival.
Read article →Masters, publishing and splits: the three things to sort out first
Before a song comes out, every collaborator should agree who owns what. It saves friendships and money.
Read article →The 6-week release plan we use for every single
A single deserves a plan. This is the timeline we follow from final master to release week.
Read article →How to send a demo a label will actually listen to
A&R teams hear hundreds of songs a week. These small things decide whether yours gets a full listen.
Read article →